| The gambler’s fallacy and the hot hand: Empirical data from casinos R Croson, J Sundali Journal of risk and uncertainty 30, 195-209, 2005 | 523 | 2005 |
| Biases in casino betting: The hot hand and the gambler’sfallacy J Sundali, R Croson Judgment and Decision making 1 (1), 1-12, 2006 | 263 | 2006 |
| Coordination in market entry games with symmetric players JA Sundali, A Rapoport, DA Seale Organizational behavior and Human decision processes 64 (2), 203-218, 1995 | 174 | 1995 |
| Equilibrium play in large group market entry games A Rapoport, DA Seale, I Erev, JA Sundali Management Science 44 (1), 119-141, 1998 | 166 | 1998 |
| Ultimatums in two-person bargaining with one-sided uncertainty: Offer games A Rapoport, JA Sundali International Journal of Game Theory 25, 475-494, 1996 | 122 | 1996 |
| Ultimatums in two-person bargaining with one-sided uncertainty: Demand games A Rapoport, JA Sundali, DA Seale Journal of Economic Behavior & Organization 30 (2), 173-196, 1996 | 88 | 1996 |
| Gender differences in the endowment effect: Women pay less, but won’t accept less A Wieland, J Sundali, M Kemmelmeier, R Sarin Judgment and Decision Making 9 (6), 558-571, 2014 | 38 | 2014 |
| The impact of near-miss events on betting behavior: An examination of casino rapid roulette play JA Sundali, AH Safford, R Croson Judgment and Decision making 7 (6), 768-778, 2012 | 32 | 2012 |
| Expertise in investment analysis: Fact or fiction JA Sundali, AB Atkins Organizational Behavior and Human Decision Processes 59 (2), 223-241, 1994 | 25 | 1994 |
| Managing a 401 (k) account: An experiment on asset allocation JA Sundali, F Guerrero The Journal of Behavioral Finance 10 (2), 108-124, 2009 | 23 | 2009 |
| Investigating the use of advertising for communicating a hotel's strategic assets AA Israeli, N Adler, A Mehrez, JA Sundali Journal of Hospitality & Leisure Marketing 7 (3), 23-37, 2000 | 23 | 2000 |
| Coordination success in market entry games: Tests of equilibrium and adaptive learning models A Rapoport, D Seale, I Erev, JA Sundali Management Science 44, 119-141, 1998 | 23 | 1998 |
| Fear in asset allocation during and after stock market crashes an experiment in behavioral finance FL Guerrero, GR Stone, JA Sundali Finance & Economics 1 (1), 2012 | 21 | 2012 |
| The importance of stable income sources in retirement: An exploratory study J Sundali, JW Westerman, Y Stedham Journal of Behavioral and Applied Management 10 (1), 18, 2008 | 21 | 2008 |
| The transformation of employee pensions in the United States: Through the looking glass of organizational behavior JW Westerman, J Sundali Journal of Organizational Behavior: The International Journal of Industrial …, 2005 | 20 | 2005 |
| Portfolio managers versus the darts: evidence from the Wall Street Journal's Dartboard Column AB Atkins, JA Sundali Applied Economics Letters 4 (10), 635-637, 1997 | 16 | 1997 |
| Reputation and deterrence: Experimental evidence from the Chain Store Game J Sundali, A Israeli, T Janicki The Journal of Business and Economic Studies 6 (1), 1, 2000 | 15 | 2000 |
| An empirical investigation of wagering behavior in a large sample of slot machine gamblers F Salaghe, J Sundali, MW Nichols, F Guerrero Journal of Economic Behavior & Organization 169, 369-388, 2020 | 13 | 2020 |
| Gain attraction in the presence of social interactions R Wuthisatian, F Guerrero, J Sundali Review of Behavioral Finance 9 (2), 105-127, 2017 | 13 | 2017 |
| The effect of setting goals and emotions on asset allocation decisions JA Sundali, GR Stone, FL Guerrero Managerial Finance 38 (11), 1008-1031, 2012 | 11 | 2012 |
