Barbara E. Kahn
Barbara E. Kahn
The Wharton School, University of Pennsylvania
Verified email at wharton.upenn.edu - Homepage
Title
Cited by
Cited by
Year
Variety for sale: mass customization or mass confusion?
C Huffman, BE Kahn
Journal of retailing 74 (4), 491-513, 1998
13201998
The influence of positive affect on variety seeking among safe, enjoyable products
BE Kahn, AM Isen
Journal of consumer research 20 (2), 257-270, 1993
9681993
Cross-category effects of induced arousal and pleasure on the internet shopping experience
S Menon, B Kahn
Journal of retailing 78 (1), 31-40, 2002
9062002
The influence of assortment structure on perceived variety and consumption quantities
BE Kahn, B Wansink
Journal of consumer research 30 (4), 519-533, 2004
7832004
Corporate sponsorships of philanthropic activities: when do they impact perception of sponsor brand?
S Menon, BE Kahn
Journal of consumer psychology 13 (3), 316-327, 2003
7422003
Choosing less-preferred experiences for the sake of variety
RK Ratner, BE Kahn, D Kahneman
Journal of consumer research 26 (1), 1-15, 1999
7291999
The impact of private versus public consumption on variety-seeking behavior
RK Ratner, BE Kahn
Journal of Consumer Research 29 (2), 246-257, 2002
7212002
Consumer variety-seeking among goods and services: An integrative review
BE Kahn
Journal of retailing and consumer services 2 (3), 139-148, 1995
6821995
There's something in the air: Effects of congruent or incongruent ambient odor on consumer decision making
DJ Mitchell, BE Kahn, SC Knasko
Journal of Consumer Research 22 (2), 229-238, 1995
6681995
Measuring variety-seeking and reinforcement behaviors using panel data
BE Kahn, MU Kalwani, DG Morrison
Journal of marketing research 23 (2), 89-100, 1986
6281986
The impact of context on variety seeking in product choices
S Menon, BE Kahn
Journal of Consumer Research 22 (3), 285-295, 1995
5461995
Modeling choice among assortments
BE Kahn, DR Lehmann
5241991
Morgan (1995),“The comparative advantage theory of competition,”
SD Hunt, M Robert
Journal of Marketing 59 (2), 1-15, 1996
5141996
Modeling ambiguity in decisions under uncertainty
BE Kahn, RK Sarin
Journal of consumer Research 15 (2), 265-272, 1988
4671988
Dynamic relationships with customers: High-variety strategies
BE Kahn
Journal of the Academy of Marketing Science 26 (1), 45-53, 1998
4501998
Consumer neuroscience: Assessing the brain response to marketing stimuli using electroencephalogram (EEG) and eye tracking
RN Khushaba, C Wise, S Kodagoda, J Louviere, BE Kahn, C Townsend
Expert systems with applications 40 (9), 3803-3812, 2013
4192013
Grocery revolution
BE Kahn, L McAlister
Addison-Wesley, 1997
4071997
How tolerable is delay?: Consumers’ evaluations of internet web sites after waiting
BGC Dellaert, BE Kahn
Journal of interactive marketing 13 (1), 41-54, 1999
3991999
Comparing dynamic consumer choice in real and computer-simulated environments
RR Burke, BA Harlam, BE Kahn, LM Lodish
Journal of Consumer research 19 (1), 71-82, 1992
3591992
Consumer behavior in a multichannel, multimedia retailing environment
UM Dholakia, BE Kahn, R Reeves, A Rindfleisch, D Stewart, E Taylor
Journal of interactive marketing 24 (2), 86-95, 2010
3502010
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