フォロー
Irena Guszak
Irena Guszak
Instructor of Marketing, RIT Croatia
確認したメール アドレス: g.rit.edu
タイトル
引用先
引用先
Organic food consumers purchase patterns–insights from Croatian market
V Brčić-Stipčević, K Petljak, I Guszak
Mediterranean Journal of Social Sciences 4 (11), 472-480, 2013
282013
Što utječe na kupovinu ekoloških prehrambenih proizvoda?
V Brčić-Stipčević, K Petljak, I Guszak
Proceedings of 2nd International Conference" Vallis Aurea-focus on: Regional …, 2010
242010
“Food deserts” in urban districts: evidence from a transitional market and implications for macromarketing
IG Cerovečki, M Grünhagen
Journal of Macromarketing 36 (3), 337-353, 2016
202016
Kanali distribucije i obilježja tržišta ekoloških prehrambenih proizvoda
V Brčić-Stipčević, K Petljak, I Guszak
Proceedings of XI. international scientific conference" Business Logistics …, 2011
192011
Empirical research of attitudes towards organic food among Croatian consumers
V Brčić-Stipčević, K Petljak, I Guszak
Conference Proceedings of the 5th International Scientific Conference …, 2011
82011
Concept of perceived value with focus on perceived costs of convenience goods
I Guszak
ICES 2010 International conference of the School of Economics and Business …, 2010
72010
Concept of perceived value with focus on perceived costs of convenience goods
I Guszak
ICES 2010 International conference of the School of Economics and Business …, 2010
72010
Distribution Channels and Characteristic of organic Food market
V Brcic-Stipcevic, K Petljak, I Guszak
Business Logistics in Modern Management 11, 111-125, 2011
62011
Distribution Channels and Characteristic of organic Food market
V Brcic-Stipcevic, K Petljak, I Guszak
Business Logistics in Modern Management 11, 111-125, 2011
62011
Reakcije svjetskih i hrvatskih maloprodavača na recesiju
V Brčić-Stipčević, K Petljak, I Guszak
42010
" Food Deserts" in Urban Districts: Evidence from a Transitional Market and Implications for Macromarketing
I Guszak Cerovečki, M Grünhagen
Journal of macromarketing 36 (3), 337-353, 2016
32016
Moderating variables of consumer perception of packaging material
N Drašković, I Guszak Cerovečki
7th Annual Conference of the EuroMed Academy of Business, 2014
32014
Model logističke podrške upravljanju nekretninama u vlasništvu jedinica lokalne samouprave
I Guszak
Ekonomski pregled 59 (7-8), 469-493, 2008
32008
Utjecaj maloprodajne lokacije na ukupni trošak kupnje proizvoda svakodnevne potrošnje
I Guszak
Ekonomski fakultet, Zagreb, 2011
22011
Outsourcing IT usluga–registar nekretnina. U I. Guszak
I Guszak
Outsourcing u gradovima i općinama, 34-36, 2007
22007
Prodajno poslovanje: udžbenik za 2. razred srednje strukovne škole, zanimanje: prodavačica/prodavač
S Renko, I Guszak Cerovečki
12014
Doprinos maloprodavača održivom razvoju primjenom trgovačkih marki
I Guszak, B Tokić
Perspektive trgovine 2012: Trgovina u kontekstu održivog razvoja/Trade …, 2012
12012
The role of selfservice technologies in Croatian grocery retailing
R Vouk, I Guszak, B Sisek
Annals of DAAAM for 2011 & Proceedings of the 22nd International DAAAM …, 2011
12011
Towards a framework for identifying „food desserts “in Croatia
V Brčić-Stipčević, I Guszak, K Petljak
International journal of management cases 12 (2), 187-199, 2010
12010
Creating added value by applying logistics principles in management of local government owned real estates
I Guszak
An Enterprise Odyssey. International Conference Proceedings, 1027, 2008
12008
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